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Craft Your Creative Business Plan: A 3 Part Series

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You have a killer idea, you’ve made a bit of traction, and—who knows—maybe you’ve even launched your business already. No matter where you are in this process, a business plan will build a solid foundation for your brand and help you reach your biggest and hairiest creative business goals.

For those of you thinking, “Sounds like a lotta work — are you sure it’s that important?” Oh yeah. In the words of our beloved Seth Godin, “It’s the alchemy of turning your resources into something that people value, something valuable enough that it turns a profit.”

Join me for a 3-part series and Craft Your Creative Business Plan! After working with over 500 creative women entrepreneurs this is still my most requested topic of all time. Whether you’re a service based business or product based, I got you. There’s a lot of overlap but there are some unique differences which I’ll be sure to speak to.

The schedule:

Once a week for 3 weeks:

Australia, Melbourne Time - May 21, May 28, June 4 - 10:30a - 12p (Tuesday mornings)

USA Chicago Time - May 20, May 27, June 3 - 7:30p - 9p (Monday evenings)

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The content:

Week 1

10:30 - Settling in and introductions

10:45 - Discovery of the why behind your business, giving successful real life examples, doing live exercises and worksheets that you can implement during the session for copy on your website, elevator pitch, and language around outreach and business services.

A step by step process that will be asking yourself hard questions and leave you with an action plan

12:00 - Round table discussion - everyone will have a designated amount of time to ask questions, and share answers and insights

12:20 - Wrap up, go over action items and prep for next week, say goodbye’s, see you in the private fb group

Week 2

10:30 - Settling in and following-up on last weeks action items

10:45 - This week we’ll cover the what of your business plan. We’ll be talking about your market positioning, competitive analysis, revenue modeling, revenue streams, overall expenses, overall profit, 10-year projections, personal money goals, and how that translates into a business salary, hourly rate calculator. Let’s just say we’ll be working in google sheets a lot.

12:00 - Round table discussion - everyone will have a designated amount of time to ask questions, and share answers and insights

12:20 - Wrap up, go over action items for next week, say goodbye’s, see you in the private fb group

Week 3

10:30 - Settling in and introductions

10:45 - The how session. We’ll chat about sales, market testing and feedback, marketing, and how to prioritize your efforts so you don’t get caught common traps (ahem-social media). We’ll also look at a pitch deck and how this can concisely help you clearly position yourself.

12:00 - Round table discussion - everyone will have a designated amount of time to ask questions, and share answers and insights

12:20 - Wrap up, go over action items for next week, say goodbye’s, see you in the private fb group

Week 4 + 5

I know, I know, I said it was only 3 weeks. But I’m just a terribly curious person and I need to know how it’s all going. We’ll keep the facebook group open for 2 weeks after the final session to see how it’s all being implemented, and maybe, just maybe, keep it open for longer depending on participate and interest.

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The benefits:

  • membership to a newly created private FB group just for the attendees, for the duration of the course, to give you connection for in-between support and resources

  • a workbook with downloadable worksheets (google sheets for revenue, business modeling, projections etc. ) and templates (“why” activity, pitch deck, etc.) to keep it all organized and easy

  • access to current ecourse, cause why not have as many resources as possible and access to them at your own pace

  • recording of sessions, in case there was a week you’ll miss or want to go back and reflect on

  • individual feedback, cause sometimes general information isn’t applicable

  • action items for clarity, guaranteed, cause that’s why you’re here, and if you do all the work and feel like you haven’t received that? Money back guaranteed.

Limited availability to keep it real.

Sign up to reserve your spot!

Earlier Event: May 16
Quarterly Feminest Dinner
Later Event: August 15
Quarterly Feminest Dinner